Not Your Wellness Club.
Your Reset Ritual.
Hot + Cold Therapy, Done Differently.
Claim your intro offer here
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Claim your intro offer here •
Hot. Cold. Human.
Meet PRML (say it loud: Primal). Built by Rumble.
Designed to reset your system. This isn’t some whispery spa with whale sounds. It’s heat that clears your head. Cold that slaps you back into the moment. A space for stillness—with a bite. You’ll find breath, presence, and people who get it.
Post-plunge hangs that hit harder than any night out.
Not soft. Not silent.
Just real recovery—with a raw community.
Welcome to PRML.
Built by people tired of wellness clichés — and ready for what works.
We were over the overpriced spas, the awkward vibes, and the wellness fluff disguised as self-care. So we built PRML—hot sauna, cold plunge, no pretending. Just real recovery, your way.So we built PRML.
Ready to Reset?
First-timers get 2 sessions for $59.
We open soon—want in?
